I specialize in national lifestyle consumer brands, with a focus on product marketing and brand awareness. Some say media relations is my superpower. But above all else, I am a storyteller with expertise in nearly every channel of branding.
strategic internal and external communications
narrative and messaging development
conduct and analyze consumer surveys
create and execute quarterly pitching calendars
executing multiple campaigns simultaneously
I have earned my clients organic coverage in top tier media outlets like Good Morning America, WSJ (print + online), WaPost (print + online), O, The Oprah Magazine, Associated Press, WomensHealth.com, Business Insider, U.S. News & World Report, Forbes.com, Yahoo!, Inc.com, USAToday.com, HuffPost, Travel+Leisure, Real Simple, POPSUGAR, Reuters TV, Shape, TravelChannel.com, Healthline, ReadersDigest.com, Boston Globe, Refinery29, UpWorthy, SheKnows.com, Pregnancy and Newborn, Security Sales & Integration (all my tech geeks know what's up), and more.
Some of my past clients include the National MS Society, PMD Beauty, Daiya Foods, CCRM, Red Bull Launchpad, Reverie, PADI, VIM & VIGR, LA VICTORIA Salsa, Mooala, Songa Designs, VStar, Robo 3D, Senior Helpers, SuperZoo and others.
Daiya's survey results included in a story about plant based eating
National MS Society provides insights on how to avoid unexpected medical bills
Feature on Reverie Sleep Coach (2 weeks after it launched to the public)
CCRM shares commentary on minorities and infertility
Feature story on Town Square, powered by Senior Helpers
Feature story on CCRM's patient
PADI and PADI Ambassadivers featured in a roundup of top women in diving
Daiya's pizza selected as Best Vegan Pizza, included in print and online
Reverie sleep expert shares sleep tips for traveling
Senior Helpers offers expert commentary on speaking to aging loved ones about assisted living
VIM & VIGR, GMA
CCRM offering commentary on the myth of fertility and breast cancer
PADI Travel, launched Jan 2018, featured on the Associated Press and picked up to Washington Post, NYTimes, ABC News and 20 others.
Daiya cream cheese featured in Delicious Living magazine, Sept 2017
PopSugar gave a raving review for Daiya's new vegan cheezecake 2 weeks before it hit shelves
Reverie sheets on HuffPost
VIM & VIGR, Shape May 2017
Reverie's concept bed at CES 2018 featured on Reuters TV
Reverie sheets and pillows featured in First For Women
Daiya cheezes on CookingLight.com, Feb 2018